For the Seasonal Network Promo project, the objective was to create a visually captivating and emotionally evocative promotional video that captures the essence of the highly acclaimed series, Euphoria. The focus was on utilizing the art of Polaroid pictures, which have regained popularity due to their ability to evoke nostalgia and preserve memories.

The treatment involved incorporating the nostalgic appeal of Polaroid pictures into the cinematography of the promo. By employing experimental effects achieved in-camera, such as unique lighting techniques and strategic camera angles, the aim was to create a visually striking and immersive experience for the audience. These elements were used to evoke the feeling of capturing a perfect memory, aligning with the core themes of Euphoria.

The promo specifically centered around the highly anticipated third season of Euphoria, which follows the characters into their senior year. The concept revolved around exploring the complexities of high school relationships and the bittersweet nostalgia of childhood. It aimed to transport viewers back to their own memories of that period in life, evoking a sense of familiarity and emotional resonance.